Aida Sykes, a gender and inclusive business specialist, shares her three unique personal brand words and how expressing them through her style helps her to find balance between her nurturing side and her hunting side.

Samantha Dong, founder & CEO of ALLY Shoes, shares her three personal brand words and how expressing them helped her to build a pain-free high heel empire that all started with asking women a simple question, “What do you want?”

Cassidy Zachary, co-host of the podcast Dressed: the History of Fashion, shares her unique three personal brand words and how expressing them through her style helps her to feel completely DRESSED while also being respectful to the planet.

Dayle of @artfulcitystyle shares her three personal brand words and how expressing them through her style helps her to be creative and have fun (something we all need nowadays!).

Dr. Nicola Nice, founder & CEO of Pomp & Whimsy gin, shares her three personal brand words and how expressing them through her style helps her to thrive in many different worlds while remaining uniquely herself.